Hope your training is going well.
I’m a fairly creative person and I love it when brands do quirky marketing promos so I thought I would share Adidas‘ latest video to promote its new Boost technology. Adidas having the influence they do pulled in some well known athletes and hid them around a specially designed running track in Sydney and basically they gave unsuspecting runners a ‘Boost!’ with motivation encouragement, music and all sorts of things – I won’t spoil it but watch it for yourself!
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Hah! This was cute! Some days I think I’d be nice to have that boost. I better move to Sydney! That’s about as far away as one can get from Alaska though…
Hi Katie
I am very jealous! I’ve never been to Alaska it looks beautiful 🙂
I had a little giggle. It was very cute, and put a smile on my face. Very clever ad that’s for sure.
Hi Matilda yes I thought it was funny and clever too 🙂